| Index | White Cloud | Michigan | National |
| Income per capita | $16,872 | $27,549 | $29,829 |
| Median household income | $37,656 | $50,803 | $55,322 |
| Median income owner occupied | $41,964 | $62,251 | $70,586 |
| Median income renter occupied | $20,521 | $28,598 | $35,192 |
| Median earnings male | $20,114 | $35,730 | $36,919 |
| Median earnings female | $20,795 | $22,948 | $26,250 |
| Unemployment rate | 1.2% | 5.2% | 4.7% |
| Poverty level | 29.8% | 16.3% | 15.1% |
| Labour Type | Male | Female |
| Construction industry | 3.0% | 3.0% |
| Manufacturing sector | 47.8% | 47.8% |
| Financial & insurance services | 3.0% | 3.0% |
| Wholesale & retail services | 4.5% | 4.5% |
| Public administration | 2.2% | 2.2% |
| Transportation, warehousing & utilities | 11.2% | 11.2% |
| Education, health & social services | 15.7% | 15.7% |
| Other | 12.7% | 12.7% |
| City | Population | Household Income | National Avg. |
| Newaygo, MI | 2,044 | $42,337 | 23.5% |
| Fremont, MI | 4,030 | $39,508 | 28.6% |
| Hesperia, MI | 865 | $33,629 | 39.2% |
| Big Rapids, MI | 10,358 | $28,628 | 48.3% |
| White Cloud, MI | 1,192 | $37,656 | 31.9% |
| City | Population | Household Income | National Avg. |
| Dike, IA | 1,192 | $80,625 | 45.7% |
| Preston, MN | 1,192 | $45,556 | 17.7% |
| La Plata, MO | 1,192 | $40,000 | 27.7% |
| Runge, TX | 1,192 | $33,142 | 40.1% |
| Lac-Bouchette, QC | 1,192 | n/a | |
| White Cloud, MI | 1,192 | $37,656 | 31.9% |
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